Hiring more reps won't fix your revenue problem. Your sales system will.


Most growing firms hit the same wall. You win when you get in front of the right buyer, but getting there is improvised. Channels overlap, compensation is unclear, deals have no owner, the CRM doesn't reflect reality, and no report tells leadership what's actually working. Adding salespeople to that system doesn't multiply revenue. It multiplies confusion.
I help leadership teams build the sales infrastructure that makes growth predictable. In a focused assessment, I add what's missing, strengthen what already works, and close the gaps that are silent killers, the ones that stay invisible until you've hired the reps and the revenue doesn't follow. You walk away with one agreed picture of how revenue happens, and the confidence to grow knowing the system we built is repeatable and scalable.

What You Walk Away With
The Experience Behind the Work
25+ years running enterprise sales operations for a Fortune 50 telecommunications companyspanning global account programs, compensation design, deal registration, CRM governance, and executive reporting across thousands of accounts and billion-dollar revenue bases. I've seen what breaks sales organizations at scale, and I build foundations that prevent it.
